Hellowriter is a AI startup, a powerful tool that allows to make the work of content makers faster
and more convenient. The key characteristics of the project are efficiency, innovation and quality. All these definitions are reflected in the visual language of the project – by the colours, shapes, style and fonts.
We have сreated a minimalistic logo, which is a combination of the letter H and a bubble. The shape of a bubble is hidden in the H sign, which symbolises a greeting and the word “Hello”. Smooth lines reflect creativity and dynamics, quick speed of the working process.
The shape of the bubble are using on each level of interactions between clients and service – as text frames, photo masks, 3D-elements, website buttons.